saba software online marketing spot

concept development, character and background design and animation

"Put Up Your Storefront" was an animated spot that was played as an intro to Saba's corporate website in order to promote their out-of-the-box customizable e-commerce storefront packages. They requested a silent animation with a sort of Schoolhouse Rock™ look and feel to it, as they are a Learning Management Company, and wanted something fun yet educational-themed.